![]() Arguably it would’ve been the easier thing to do. ![]() Of course, thanks to their alignment with Cheiron, the group could still dip their toe into more contemporaneous waters. But it doesn’t wed itself intensely to a specific era of the charts Swear It Again would sound as at home on Westlife’s third album as it did their first. Make no mistake, the track is still unrelentingly slushy: “ I’m never gonna treat you bad, ‘cos I never wanna see you sad, I swore to share your joy and your pain, and I swear it all over again”. It rejected the growing trend in boyband balladry towards heightened, (gloriously) gloopy production values. ![]() Buoyed by gentle piano riffs and a swirling orchestral accompaniment, Swear It Again was a bold statement as the group’s debut single. ![]() The approach here was almost to take pop music back down a notch or two.
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